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5 Reasons to Create an Internet Marketing Schedule

by BlondieWrites on February 6, 2010

Do you operate a website or blog that generates income through the sale of a product, service, or affiliate links? If so, you not only need to be a webmaster, but an online marketer.

As a website owner who uses a website to generate income, internet marketing is important to your success. For that reason, you need to implement it. If this is a new step for you, you may be looking for guidance. The first step is to familiarize yourself with popular internet marketing techniques. You can easily do this online or by visiting internet marketing forums. Once you know how to market your website or blog, you start to implement the techniques you learned. Unfortunately, this is where many new marketers make costly mistakes.

To ensure you get the most out of your newfound internet marketing knowledge, you need to create a schedule. When properly complied and used, a schedule will increase your productivity. Remember, the more traffic you drive to your website or blog, the more your earnings potential increases. If that isn’t enough reason to create a schedule, continue reading on for five more.

1 – It Is Easy to Make a Schedule

An internet marketing schedule is essentially a detailed to-do list. What you do is start with times. Set aside blocks of times, like in one or two hour increments. For each time slot, write a task or two. This is what you want to do. For example, do you want to submit an article to a directory or send advisements to your followers on Twitter? If so, add to your schedule.

2 – You Have Many Options

Not only is making an internet marketing schedule easy, but you have many options. You can compose a schedule by hand, in Microsoft Word, or by spreadsheet. You also have the option of creating daily, weekly, or monthly schedules.

3 – A Schedule is a Guide

When you are familiar with internet marketing tactics, it is easy to advertise online. Unfortunately, many run into problems with distractions. It is easy to go from using the internet to research to reading the news or the latest celebrity gossip. To prevent this from happening, use your schedule as a guide. You want to avoid distractions, but if an interruption happens, don’t spend time trying to remember what you were doing or were about to do, just consult your schedule and get back to work.

4 – It Serves as a Source of Motivation

As previously stated, a schedule is essentially a to-do list with times attached. These times are important as they add pressure and serve as motivation. When you track your time with a clock or beeping alarm clock, you know when time is about to expire or has. When most know they only have X amount of time to complete a task, they tend to put forth more effort and increase their productivity.

5 – You Can Extend Your Reach

In terms of internet marketing, there are hundreds of successful tactics. You cannot implement them all in one day, but get the process started. When doing so, don’t place all your attention on one marketing tactic. Unfortunately, if you do not have a set guide to follow, you may make this mistake. The best way to market a website, product, or service is to spread your reach.

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Get 250 FREE Business Cards

by BlondieWrites on February 4, 2010

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500 Premium Business Cards for only $5.00

by BlondieWrites on November 4, 2009

NOTE: The 500 Premium Business Cards for Just $5 special offer has ended, but you can still Get 250 FREE Business Cards.

Order professional quality business cards from VistaPrint, the world’s leading online printer.

Get 250 FREE Business Cards

• Create in minutes; receive in as few as 3 days
• Design a custom logo–it’s fast, easy and FREE
• Full-color printing on your choice of card stock

Get 250 FREE Business Cards.

VistaPrint provides the highest quality, full-color design and printing at the lowest prices — guaranteed! VistaPrint is a Top 20 e-commerce retailer, serving more than 12,000,000 customers worldwide.

========================================================================

500 Premium Business Cards for only $5.00

What can you get for $5.00?

How about 500 PREMIUM BUSINESS CARDS!

Hurry, this offer won’t last long! Choose from hundreds of designs and get 500 cards for only $5.00! That’s just $0.01 per card!

Order professional quality business cards with this special promotional offer from VistaPrint, the world’s leading online printer.

VistaPrint provides the highest quality, full-color design and printing at the lowest prices — guaranteed! VistaPrint is a Top 20 e-commerce retailer, serving more than 12,000,000 customers worldwide.

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Marketing Your Small Online Business

by BlondieWrites on October 27, 2009

Are you a small business owner who runs an online business? If you are, are you currently satisfied with your business’s profits? Even if you are happy with the money that you are currently making, you may be looking to make even more. If you are, you may want to examine the marketing tactics that you are using, if you are even marketing your business at all.

When it comes to marketing an online business, you will often find that it is easier to market an online business than it is a storefront business. One of the reasons for that is because of the internet. There are a number of different ways that the internet can help you with the marketing of your online business. A few of those ways are briefly touched on below.

One of the many ways that you can go about marketing your business online is by using online message boards, which are also commonly referred to as online forums. Online message boards or online forums are communities where internet users are able to come together and discuss activities or interests they may share. There are many online message boards or forums that allow participating members to have what is referred to as a signature. A signature is a block of print that always appears at the end of a member’s posts. It is not uncommon for an online message board moderator to allow signatures to include business links, like a link to your online store or online website. With using online message boards or forums, the more you post the more exposure your online store gets.

Another way that you can market your small online business is by joining a pay per click advertising program, like Google Adwords. What is nice about pay per click advertising programs is that, just as the name sounds, you only have to pay when one of your advertisements gets clicked on. This type of advertising arrangement may be able to save you a considerable about of money, when compared to paying a flat rate fee for an advertisement that may never even be seen, let alone clicked on. Also, by doing business with a well-known pay per click advertising program, like Google Adwords, you are less likely to experience problems associated with malicious clicks, as the programs tend to be carefully monitored, to ensure that you don’ t end up wasting money on the marketing for your small business.

In addition to paying for advertising, you may also be able to get free advertising by doing what is known as a link exchange. A link exchange is when one website owner, like you, agrees to display the online website link or banner for another website owner, free of charge, as long as they do the same for you. If you are looking for free or low-cost ways to market your small online business, a link exchange may be the perfect option for you. The only thing that you want to make sure you do is not exchange links with your competition. You want to try and make sure that all links can be connected or related to each other, in one way or another, but you don’t want to end up generating income for your competition.

When it comes to running a small online business, standard internet searches may also pay a large role in the traffic that you and your website receives. That is why it is important that your website, whether it is used to sell products or services, is optimized for the search engines. This process is commonly referred to as search engine optimization. When it comes to search engine optimization, content is important. Your website needs to be filled with content that the search engines will pick up, as well as content that your visitors can read. If you need assistance with this, you may want to think about hiring the services of a SEO specialist or a professional content writer.

The above mentioned marketing approaches are just a few of the many that you may want to use to help increase your small online business’s profits. For the best chance of success, you are advised to implement more than just one of the above mentioned approaches.

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How to Create Product Descriptions that Make the Sale

by BlondieWrites on October 13, 2009

It doesn’t matter whether you sell physical or digital products, as an effective marketer you need to be able to convince a potential buyer that your product will meet their expectations and ultimately help them achieve their goals.

Creating compelling and accurate product descriptions is how you will achieve this task and hopefully move your viewer from a casual shopper to making an actual purchase.

So let’s take a closer look at the things that will give your potential customers the product descriptions that appeal to their senses, emotions and their expectations, but will also give you the edge for making the sale.

Use Descriptive Words and Phrases
Help your visitors learn about your product features and benefits by drawing them a compelling mental picture of your product.

It makes sense to use descriptive words and phrases but using words like better, nice, great and good won’t provide much descriptive value. You’ll have to be more specific. Describing a mystery as being ‘A really good thriller’ won’t captivate like describing it as ‘An exhilarating shocker that had me mesmerized’.

What Makes Your Product Unique?
Think about what really makes your product different from other similar products. For example, if you are promoting a diet program you might use words like ‘great tasting food’, ‘easy plans to stick to’, fast weight loss’ but what actually sets you apart from the competition? It might be easy online access, money back guarantee, personal support, etc. Whatever it is, use it to help your potential customer understand why they should make the decision to buy from you.

Put Yourself in Your Buyers Frame of Mind
Try reversing the roles and putting yourself in the place of your buyer for a minute. Now that you’re the buyer, what would you want from this product?

For example if you’re writing a product description for a weight loss program, it’s important to state the obvious benefits but if it were me I’d be wondering if I could eat chocolate cake once in awhile or how long will it take to get results and what eating tips it provides for eating out.

One trick I use in trying to cover as many bases for my readers as possible is think about the who, what, where, when and how of a product. What is the product about? How does the product work? How does it help accomplish a goal? Who is it designed for? Why would I use it over another product?

Write down all your answers and then craft them into a product description that convinces your reader of its value.

Use the Seven Deadly Sins
Lust, gluttony, greed, sloth, wrath, envy, and pride might be sins but they also strike up emotion. Now think about what emotions your product strikes up.

For example, when I think of anti-aging skin cream I think about how much younger I will look, how my friends will be envious or how I will look more attractive. Notice how I’ve just covered envy and pride.

Help your reader connect with the emotions that are felt when thinking about your product. This is how you will effectively set the stage for putting your potential buyer in a buying mode.

Describe the Best, Most Appealing Features
Features are the actual characteristics or aspects of a product. If you are selling diamond necklaces the features will be the quality of the diamond, chain, clasp, etc. So when describing these features use compelling descriptive words.

For example, “Sparkling white diamond necklace with a glimmering 18k white gold cable chain”. Help them feel the features and appreciate its value.

Use different descriptions for different products
You might be selling ten necklaces but each necklace needs its own product description that describes the subtle uniqueness of each.

Don’t use cookie cutter product descriptions. It won’t help potential buyers understand the differences and make decisions accordingly. Generic across the board descriptions won’t impress a buyer.

Meet your customer’s expectations
Always understand your customer’s needs and expectations before setting out to make the sale.

Chances are your product meets the expectations customers have but if you don’t know exactly what those expectations are you’re not likely to mention in an impressive way. First understand your customer’s expectations and then be sure you describe your products as meeting those expectations.

Next time you sit down to write a product description do more than just describe its features and benefits, also learn to put yourself in your customer’s shoes, strike up emotion and meet expectations. The more your product description can connect with your potential customer the more sales you’re likely to make.

 

 

Article Source: http://www.wahm-articles.com

Liz McGee, author and marketing specialist, offers free tips and help for those that want to make money online, not lose it. Join Liz’s free newsletter, blog & discussion forum where you can find out how to start an internet business

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500 Premium Business Cards for Just $5

by BlondieWrites on August 15, 2009

NOTE: The 500 Premium Business Cards for Just $5 special offer has ended, but you can still Get 250 FREE Business Cards.

Order professional quality business cards from VistaPrint, the world’s leading online printer.

Get 250 FREE Business Cards

• Create in minutes; receive in as few as 3 days
• Design a custom logo–it’s fast, easy and FREE
• Full-color printing on your choice of card stock

Get 250 FREE Business Cards.

VistaPrint provides the highest quality, full-color design and printing at the lowest prices — guaranteed! VistaPrint is a Top 20 e-commerce retailer, serving more than 12,000,000 customers worldwide.

========================================================================

500 Premium Business Cards for only $5.00

What can you get for $5.00?

How about 500 PREMIUM BUSINESS CARDS!

Hurry, this offer won’t last long! Choose from hundreds of designs and get 500 cards for only $5.00! That’s just $0.01 per card!

Order professional quality business cards with this special promotional offer from VistaPrint, the world’s leading online printer.

VistaPrint provides the highest quality, full-color design and printing at the lowest prices — guaranteed! VistaPrint is a Top 20 e-commerce retailer, serving more than 12,000,000 customers worldwide.

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Using MySpace for Free Advertising

by BlondieWrites on July 1, 2008

MySpace is an online community where users have the opportunity to create websites where others can view personal information about them and contact them. However, savvy Internet marketers have found MySpace can also be used to advertise products or service or for the purpose of self promotion. Care should be taken to review the terms of use on MySpace to ensure none of your actions are in violation of these terms but otherwise users can advertise either directly or indirectly on their MySpace website.

Why Advertising on MySpace is Effective
Advertising on MySpace can be effective as long as it is done correctly and not in a way that is viewed as spam. The effectiveness of MySpace stems from amount of users who are currently using MySpace. This includes both members who place comments as well as nonmembers who only look at other websites. With so many daily visitors it is likely there will be visitors who are interested in the products or services you are offering on your MySpace website.

Another reason why MySpace is such an effective advertising tool is there are no fees associated with using your MySpace profile to create links to your ecommerce website or to provide more information about the products and services you offer. The best way to effectively advertise on MySpace is to follow the same guidelines that would normally be followed by advertisers in online locations. This includes knowing who your target audience is and how to effectively appeal to them. This is important because a marketing campaign which does not follow these simple rules will not likely be effective.

In addition to advertising within a MySpace website there are also opportunities to advertise in the form of banner advertisements on MySpace. MySpace is able to not charge a fee to members because they generate their income through paid advertisements. Contact MySpace administrators directly to learn more about these advertising opportunities.

Selling Products on MySpace
MySpace can be also be used to advertise products or services. This can be done either subtly or blatantly. Those who are active participants on MySpace and invest time in meeting others and making friends are more likely to benefit from selling products or services through a MySpace account. This is because most people who use MySpace are not exactly looking for information about products or services so they are unlikely to seek out this information.

However, if they have online friends who are using their MySpace account to promote a product or service they may see the advertisements and find the products or services interesting. In this case they may visit a link to an ecommerce website and consider making a purchase. However, care should be taken when advertising online. Links to your ecommerce website on your own profile are acceptable but placing comments with the same link on other members’ websites will likely be considered spam by both the other members and the MySpace administrators.

Using MySpace for Self Promotion
In addition to selling products and services, MySpace websites can also be used for the purpose of self promotion. Models, actors and actresses, bands and other performers are all realizing the potential for self promotion which exists on MySpace. Members of the community can include everything which may be useful to those who wish to hire them in the future. For example, models can include professional photos while bands can have their music playing on the website for visitors to enjoy. With so many people visiting MySpace on a daily basis, it can be easy for members of the community to create quite a following for themselves.

Those on MySpace should also be aware that industry executives are now dedicating staff members to comb MySpace to try to find new talent on MySpace. In fact more than one major recording company has admitted to having interns spend hours each day on MySpace looking for exciting new artists.

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